SEO & GEO

Block domain for Google Chrome

A Chrome extension lets people hide entire domains from the SERPs and ships the list back to Google. Why rely on 15% of users when the Labs 'like it' button did the same?

SEO & GEO

Grant access to Google Analytics to a second user

A small task I do often enough that writing it down once seemed easier than explaining it each time — how to grant a second user access to a Google Analytics account.

SEO & GEO

7 steps to manage the URL migration

Migrating a website, whatever the reason, is never trivial. Fail to plan, and link equity and page authority go with it — the seven steps I follow to avoid it.

SEO & GEO

How important is the link building?

Algorithms have been polished for a decade, but the basic component of online reputation hasn't changed — link building. Where to get links, and how not to damage the site.

SEO & GEO

8 golden rules for a perfect website

Because I always repeat myself to people about to build a new website, here are the top eight rules I'd like them to respect — summarised in one place.

SEO & GEO

Bing and the expanded results

After the Yahoo! merge, Bing shipped a neat feature — expanded results that show seven matches plus three from the same brand. Smarter and less invasive than Big G's 'top 7'.