SEO & GEO
16 Feb 2011
Block domain for Google Chrome
A Chrome extension lets people hide entire domains from the SERPs and ships the list back to Mountain View. Why rely on 15% of users when the Labs 'like it' button did the same?
Technical SEO, search intelligence, and the code behind it — notes from 20+ years of making websites work harder.
A Chrome extension lets people hide entire domains from the SERPs and ships the list back to Mountain View. Why rely on 15% of users when the Labs 'like it' button did the same?
A small task I do often enough that writing it down once seemed easier than explaining it each time — how to grant a second user access to a Google Analytics account.
Migrating a website, whatever the reason, is never trivial. Fail to plan, and link equity and page authority go with it — the seven steps I follow to avoid it.
Algorithms have been polished for a decade, but the basic component of online reputation hasn't really changed — link building. Where to get links, and how not to damage the site.
Three missed collections from Parcel2Go, zero replies to my emails — and then Twitter. A small personal story on why social channels are a serious thing for companies to monitor.
A SEO Mofo post on how to spam a competitor's SERP opened my eyes. A couple of guidelines — your DNS wildcard and your robots.txt — that mitigate the damage of a query-spam attack.
The Search Queries report now carries three percentile columns — impressions, CTR and average position — colour-coded in green and red. Is Google slowly building a ranking suite?
Because I always repeat myself to people about to build a new website, here are the top eight rules I'd like them to respect — summarised in one place.
After the Yahoo! merge, Bing quietly shipped a neat feature — expanded results that push seven matches plus three from the same brand. Smarter and less invasive than Big G's 'top 7'.