Andrea Moro's blog

Walk softly with Google Disavow Links Tool

in SEO

Perhaps last week when I published my article on the brand new Google disavow tool I did a mistake by making it too long and informative that people really didn’t get the essence of the tool and started sending me email on how they have finally sorted out all their bad backlink problems. NO! Your problems are all but sorted. Google itself suggests you may want to consider other remedies first, such as contacting the site owner, but this approach achieves limited and unpredictable success. Besides, how many webmasters will to take the time and expense of attempting to remove bad links that way when instead they can simply upload a txt file to Google? Before you decide to go that route let’s take a look at some of the potential pitfalls of the “disavow links tool.” If you are going to use the “disavow links tool,” let’s look at some of the things you […]

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Google webmaster tools and Bing webmaster center are now finally realigned

in SEO

Although the recent “Bing It On” challenge launched by the Redmond Search Engine revealed user more satisfied from the quality of the Bing SERPs, the overall Market Share is still favoring the Mountain View engine that accounted during the last 4 years an average of 91.37% of UK users searching on Google. Figures have even risen since last July, perhaps in combination of the London 2012 Olympics, perhaps for different reasons. Whatsoever these are supposed to be, the preference is still there, although the quality of results is not always the best. People have been complaining for this since a while, and some of the most recent updates didn’t encounter my favor as well. I have twitted about this with an old colleague of mine, and we both agree the “old way” to limit domain results in SERP up to two was better than the “domain crowding” update (and perhaps better than the current EMD […]

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Domain crowding issue is possibly solved

in SEO

Being the search engine with the majority of the user share in Europe, I am sure the majority of you would have either personally or indirectly (as it has been reported to you) experienced the “Domain diversity” problem. What is Domain diversity problem? I bet that an image is worth more than 1000 words. Problem is that after the new update announced by Matt Cutts, the query results I found in the past appear effectively to offer a better user experience. So, in order for you to understand, have a look at this site where another SEO discussed about the domain diversity problem. Did you notice something strange in this SERP? Yes, that loads of results belonging to the same domain was very odd and useless. A back dated problem The domain crowding was a problem that in theory Google addressed back in April 2012 with the release of a new project called Horde. However, SEOers […]

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